AMAZON ALEXA | FEEL THE MAGIC director's cut
ROLE | director
PRODUCTION COMPANY | Bodega
CLIENT | Amazon + TP Link + Eero + HP
ART DIRECTOR | Amazon | Betsy Mullinix
EDITOR | Northern Lights | Bill Cramer
Everyone needs a little support to be the best version of themselves. Alexa and its 3rd party partners (TP Link, Eero, HP and more) are enriching people’s lives in unexpected ways by helping connect them to what matters most. This character driven spot reminds people that there is magic and joy in the technology that surrounds them by showing honest and heartfelt moments that benefit from having Amazon Alexa in it.