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AMAZON HALO RISE
treatment by lindsay daniels & fancy content
One of the most important things we can do is create a mood and flow that will sweep our audience into the feeling of a good night’s sleep. In these visuals we want to create the oasis of a quiet, personal, and precisely efficient sleep experience where a good night’s rest is finally possible.
Halo Vancouver will become synonymous with a good night’s rest because now you have the information you need to get the kind of sleep you’ve been craving.
The campaign energy will reflect the mood and ambiance of a good night’s rest.
In other words, everything will feel calm and tranquil. Of course, this doesn’t mean slow and boring - there’s a lot of activity that can still happen - it will just be meditative and soothing, like a great story lulling you to sleep.
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